Storia | Larusmiani

Larusmiani is the oldest luxury clothing and tailoring brand on Via MonteNapoleone, heart of the Milanese fashion district and authentic emblem of the italian style.

Guglielmo Miani Sr | Larusmiani
Guglielmo Miani Sr
Guglielmo Miani Sr More Less
Guglielmo Miani begins his tailoring business in Milan in 1922. Creativity and determination soon enable him to emerge and dress artists, literates, politicians and entrepreneurs. Among many of the famous customers were Buster Keaton, Charlie Chaplin, Totò, Fausto Coppi, Walter Chiari, Gino Bramieri and Giuseppe Capogrossi, just to name a few. In 1936, the company experiences an exponential growth when it starts to produce rain coats, along with tailor-made suits. During these years English trenches start to be in vogue. The name of the company is inspired to the raincoat itself. The unmistakable logo sewn onto each Larusmiani garment is the seagull, Larus in Latin, chosen for its waterproof plumage and the values ​​of freedom and independence that it embodies.
Boutique via MonteNapoleone | Larusmiani
Boutique Via MonteNapoleone


Boutique Via MonteNapoleone More Less


Between 1939 and 1958 Guglielmo Miani opens four Larus Boutiques in the center of Milan, among which, in 1954, the current Concept Boutique on Via MonteNapoleone. In the 50’s, textile trade starts to develop. In addition to his tailor shop, Mr. Miani begins to import fine fabrics from Great Britain, and he is the first to import to Italy the famous Vicuna, the most precious fabric in the world. Guglielmo Miani, not only was an excellent tailor and a far-sighted enterpreneur, but also a patron and a philanthropist in love with Milan; qualities in the name of which he was awarded several honors including, in 1970, the title of O.B.E, Officer of the British Empire.
Headquarter via Ollearo | Larusmiani

Via Ollearo

Headquarters More Less

Via Ollearo

In 1973 Riccardo Miani, son of Guglielmo, becames the new managing director of the Company, which, in the meanwhile, has changed its name to Larusmiani. Riccardo succeeds in reconciling the industrial and sartorial elements of the brand. In a few years, the Company is the world’s leader in the production of high-end textile, thanks to the creation of entirely hand-made in Italy textile collections; more innovative than the traditional English fabrics, and capable of satisfying the needs of both Italian and French stylists. Today, Larusmiani produces and distributes worldwide more than two million meters of fabric per year. At the end of the 80’s, the new modern headquarter is inaugurated.
Gugliemo Miani | Larusmiani
Guglielmo Miani
Guglielmo Miani More Less
In 2000 Guglielmo Miani, Riccardo Miani’s son, enters the textile division, acquiring an excellent know-how. In 2006 and 2011, he respectively becames the new Larusmiani CEO, and President. With the same name and enterpreneurial attitude of his grandfather, Guglielmo immediately identifies the potential of the apparell division. In 2011, the new Concept Boutique on Via MonteNapoleone, carefully designed by the famous architect David Collins opens, while the first women collection comes out. In 2012, Larusmiani celebrates 90 years of experience, looking at the success of three generations which have been the guiding pillars of the Company. Today, the brand represents the real Made in Italy and safeguards the artisan traditions, always looking ahead in serch of new modern trends.
Gugliemo Miani Jr | Larusmiani
Guglielmo Miani and Aldo Lorenzi
Guglielmo Miani and Aldo Lorenzi More Less

In 2015 LARUSMIANI succeeds in bringing back Aldo Lorenzi’s know-how,collection and furniture in the historic LARUSMIANI Boutique on Via MonteNapoleone 7. The collection ranges from knives to desk accessories, from smoking and toiletry articles to shaving kits. Each piece is handmade by expert artisans who use carefully selected natural materials. This creates the perfect union of form and function, which perfectly fits with LARUSMIANI’s fine tailoring and obsessive attention to detail, pure excellence and craftsmanship of the “authentic handmade”.


Gugliemo Miani Jr | Larusmiani
Larusmiani Trunk
Larusmiani Trunk More Less

In 2016  LARUSMIANI developes a Gentlemen’s Trunk to display and bring worldwide the unique true luxury of LARUSMIANI and Lorenzi products. The Trunk mixes the DNAs of the two Brands. The Trunk is worldwide unveiled at Pitti in January 2017 and after the exhibition it is located in the best and most exclusive multibrand and department stores of the world.


Shopping bag

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